MARKETING & FINANCES

MARKETING

Add this section to your company’s Power Point. You must answer this questions in detail. They will help you make your product a success:

  1. Who will be your customers?   How much can they spend? What do they like and dislike? Describe your target customer with as much detail as you know.
  2.  Where will you sell your product or service? On a market stall? Online?
  3. How will you get the word out about your business? Will you put up signs? Put ads in the newspaper or TV?
  4. What is the name and logo of your business? What does this name say about your business? Is it unique? Memorable? Easy to pronounce?

FINANCES

STARTUP COSTS:

  1. How much will it cost to start your business? What will you need to buy before you can get started? Materials? Equipment? How much will those things cost?
  2. The amount of money you need to launch your business is called the “startup cost”. Where will you get the money to cover your startup costs? How much of your own money are you investing? Are you getting a loan from from the Teacher’s Bank? How much interest will the loan have? How much money will you pay back (loan+ the interest)?
  3. COST PER UNIT: What is the cost of making each product or providing each hour of service? (Cost per unit.) List each expense, and divide your total expenses by the number of products you will make or number of hours you will work.
  4. PRICE: How much will you charge? How does your pricing compare to your competitors? Make sure you set your price above the cost per unit.
  5. PROFIT: What will be your profit? How much will you make on each sale after you subtract your expenses? (Profit = Income – Expenses)
  6. What will you do with the money you make? How much will you use for wages/ to reinvest in your business/ to repay your start up loan?

Some of these questions will be better answered after your Market Day, when we will calculate the future financial projection of your business.

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PRODUCT DESIGN

So you have a team, you have been thinking about the 3R’s: Reduce, Reuse & Recycle and you are buzzing with ideas… Let’s follow a step by step process used by designers and engineers all over the world:

DESIGN PROCESS

  1. DEFINE THE NEED: Who is going to use it? What is it for?
  2. BRAINSTORMING: generate ideas & come up with solutions. This involves: drafting, considering a variety of materials, listenning to all the team; the more ideas the better!
  3. DESIGN: Sketching and narrowing down the ideas. You can evaluate each proposition by asking: Is it NEW? Is it USEFUL? Is it FEASIBLE?
  4. BUILD-TRY-REDESIGN: Each failure is anopportunity for improvement! Once you need to scale sketch it and quantify and source the materials needed.

SHARE YOUR SOLUTION: You’ve got a great product prototype; go out there and test it on prospective buyers. You can lear a lot from their feedback. You maight need to go back to the redesigning and trying…it’s got to be good to sell!

This website is full of ideas, inspiration and good examples: check it out!

Most things we are interested in buying have something in common: INNOVATION. These are the main Innovation Strategies:

  • Improve: on something existing (the injection motor for cars)
  • Reinvent: a new solution with existing resources (use biodiesel on the same motor)
  • Combine: a new combination of existing solutions (a hybrid car petrol-electric)
  • Transform: a new solution with new resources (solar car)

1st Assaignment:

With your teacher’s help and guidance, your team must answer these 9 questions and hand the answers in by Friday:

  1. WHAT do we want to do?
  2. HOW will we develop our activity?
  3. WHEN?  Schedule and deadlines to come up with a finished prototype
  4. WHERE will we work?
  5. HOW MUCH will it cost to start up?
  6. WHO will do what?.
  7. WHAT WITH? Which resources will we need?
  8. WHAT FOR? Define your objective
  9. WHO FOR? Who are our potential clients?
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Taking advantage of the time value of money

Time value of money refers to the relationship among time, money, and rate of interest. Earned interest is the payment you receive for allowing a financial institution or corporation to use your money. You may not realize it, but your bank doesn’t keep every euro you deposit in a safe. It may lend some of that money to other bank customers or deposit it with a government bank for safekeeping.

So the bank compensates you for that by paying you interest on your savings account. Both of these examples demonstrate the time value of money and show how much its three elements – time, money, and rate of interest – can help you reach your financial goals. In short:

  • The more money you have to save or invest, the more money you are likely to earn.
  • The higher the rate of interest you earn, the more money you are likely to have.
  • The sooner you invest your money, the more time it has to make new money, making it likely that you could earn much more as a result.

Source: National Endowment for Financial Education – http://hsfpp.nefe.org

In our Economy Unit, we are going to start up a business and sell our products on a 3R Fair, so all the products have to help people Reduce, Reuse and Recycle.

Before we start our business project, we’ll take a look at what does a young entrepreneur do with her hard earn money to reach her financial goals and look forward to a bright future: Video 1

Open the worksheets and follow the links and instructions on them.

Worksheets_EA_lessonU3

These are the other three videos linked into the worksheets:

Video 2

Video 3

Video 4

Activities 1 to 5 will lead us to a full class debate. Your performance on that debate will be meassured against these standards:

DEBATE_standards_EA_lessonU3

After the debate, you will tell the class what would you rather do with your savings in order to make the most of the relation between money, time and interest rate, that is, to make the most of the time value of money.

The big question:

Does diversifying your investment lower the risk of loosing earnings and even your invested money?

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Les magazins

Je peux vous aider?      Je voudrais acheter un t-shirt.

De quelle couleur? 

Avez-vous cette chemise en bleue?

Quelle taille?    Grande, moyenne ou petite?   …..   Voilà       Je peux l’essayer?  Oui

Avez-vous quelque chose de plus petit?

Avez-vous quelque chose de plus grand?

Avez-vous quelque chose de moins cher?

C’est trop petit.

C’est trop grand.

C’est combien, si’l vous plaît?

C’est combien?

C’est ____euros, _____ centimes, si’l vous plaît.

Voilà, merci.

Je vous en prie. Au revoir.

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Unit 5 The Economy

It all started with a basic exchange of surplus goods. That is, swapping things you do not need that are of value to others around you for other things they have that are useful to you.

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Nowadays, when it comes to spend our money, we should prioritize; decide what we need and what we want:

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Ask these questions at home, we will discuss them in class:

  1. What are the expenses related to paying for the needs in your household?
  2. How much do your parents spend on food every week aproximately?
  3. How do you get money for your wants?
  4. Do you get pocket money weekly or monthly? Do you have to do jobs at home to get it?
  5. What do you do with the money you save up?

Money $$$$$

Since we only barter in friendly exchanges like trading football cards or inexpensive toys with friends, we need MONEY to aquire the goods and services we want. But, why does money have value?

Taxes

Most people get their money for the work they do. They also pay taxes. Check out this video. Some young people sow us how much tax they pay out of their wages.

Do you know what taxes are for?

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Ready for Flyers!

You are all ready and set for a great performance at the Flyers examination. Just in case you have missed any lessons or you want to double check. These are the answers for th Reading and Writing section, Tests 2 and 3. CLICK ON THE PHOTO AND YOU WILL SEE IT ENLARGED.

Do not get nervous or study too much tonight. You are well prepeared and we cannot predict the exact words you will see tomorrow.

I recommend that you look at the Speaking section and imagine how you would explain the differences, ask the questions and answer them and explain the story to the examiner.

Remember, the Speaking will start with some questions about yourserlf:

What is your name?

How old are you? I am 10/ 11 years old.

Where do you live?

What sports do you like?

You will do just great!

 

 

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Flyers revision

Hi there, your teachers have spotted some common mistakes you should not do on the Flyers exam. Take a look … and good luck!

Flyers revision tips

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Photosynthesis

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And a song, listen to the lyrics carefully!

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Les devoirs!

Vous clorez et compléter:

Les-monstres

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Le corps

Regardez et écrivez les nouveaux mots:

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Après, une vidéo très drôle!

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Étudiez:

Parts-of-the-Body-FRENCH

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